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Hightouch

Data-activation and agentic marketing platform

SaaS / B2B·Series C·San Francisco, California·hightouch.com

Hightouch is a data activation platform based in San Francisco, founded in 2019. It specializes in providing a Composable Customer Data Platform (CDP) and AI Decisioning platform that helps marketing teams sync and activate customer data from data warehouses. The company was established by engineers who aimed to address the limitations of traditional CDPs, creating a flexible solution that integrates with existing data infrastructures like Databricks and Snowflake.

Hightouch offers several key services, including Reverse ETL for syncing customer data into various business tools, a no-code Composable CDP for audience building and activation, and AI agents that enhance brand engagement and automate workflows. The platform supports real-time personalization and campaign optimization, making it a valuable resource for marketing and CRM teams. With a growing customer base of 803 and significant funding, Hightouch is recognized for its innovative approach and has received multiple industry awards.