Passes is a creator commerce and technology platform founded in 2022 by Lucy Guo in Miami, Florida. It empowers content creators to monetize their expertise and grow their fanbases through safe-for-work (SFW) tools. The platform, formerly known as Momenthq, has raised over $50 million from notable investors, including BOND Capital and Paris Hilton, with a recent funding round supporting its direct-to-fan model.
Passes offers a range of digital tools focused on SFW content, distinguishing itself from other platforms by banning explicit material. Key features include customizable memberships and subscriptions, direct engagement options like paid messages and video calls, and monetized live streaming. Creators can also sell merchandise and access built-in analytics for fan relationship management. The platform targets creators with substantial followings and has formed partnerships with various entertainment agencies and brands to enhance growth and engagement.